This report covers the food supplement market in India. Nutrition is a fundamental need. Various risk factor related to health result from an imbalance In nutrition. Together, these factors contribute to more than 40% of deaths and 30% of the overall disease burdens in developing countries.
In India, nearly 20% of the total population and 44% of young children are undernourished, number which are significantly higher than even than the poorer sub Saharan African countries.
Many of the factors affecting nutrition related concerns are irreversible that led to natural sources of nutrients being consumed in insufficient quantities. Hence the requirements of external interventions, that can supplements diet to help prevent nutrition-related disorders and promote wellness over treatment of illness.
Nutraceutical supplements are in the stage of infancy with several developed countries defined it only in last 15 years. India has already defined it in the Food Safety and Standards Act of 2006. India has less than 1% share and is estimated to be around INR44 billion in size.
While the global market is expected to grow at a CAGR of 7%, the Indian Industry has been growing much faster at a CAGR of 18% for the last three years.
There are four key drivers to this growth – an increased affluence of the ever growing population, a reduced affordability of sick care that in turns drives consumers towards wellness, an increased accessibility to newer distribution channels
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Report Title: Food Supplement Market in India
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